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Our coolest and most neutralising blonde shades are tailor-made for you by your colourist.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eEnriched with Ionène G™ and Incell™ technology, the formula helps care for the hair fibre, leaving hair feeling silky soft while providing up to 4.5 levels of lift. Enhanced with Icium+, a new iridescent colourant used for the first time in our products, the formula provides extra neutralisation, delivering shimmering, icy-cool results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMajirel High Lift does not cover white hair. However, it can be applied to hair with a small percentage (up to 30%) of evenly distributed white hair. For full-head application, use on virgin hair only. 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pb-25\"\u003e\n\u003carticle class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-WEB:42888de3-2f4b-425c-92b6-bd6b5acfcf94-1\" data-testid=\"conversation-turn-4\" data-scroll-anchor=\"true\" data-turn=\"assistant\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden 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Please see our Terms \u0026amp; Conditions for more information.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGEOGRAPHICAL RESTRICTIONS LEYTON HOUSE PRODUCTS\u003cbr\u003eWe are authorised stockists for Leyton House our region covers ONLY the following postcode areas: WD,HA,SL,HP,UB\u003cbr\u003eWe are unable to fulfill any orders outside of these postcodes and any orders received with Leyton House items outside of the above Postcode areas will be refunded.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Hairways","offers":[{"title":"12.0 Natural Blonde","offer_id":63453574365533,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true},{"title":"12.0S Super Boost Blonde","offer_id":63453574267229,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true},{"title":"12.1 Ash Blonde","offer_id":63453574234461,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true},{"title":"12.11 Extra Ash Blonde","offer_id":63453574299997,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true},{"title":"12.12 Ash Violet Blonde","offer_id":63453574332765,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/7485\/2445\/files\/iluminate.jpg?v=1771240478"},{"product_id":"leyton-house-couture-silk-hi-lift-hair-colour-100ml","title":"Leyton House Couture Silk Hi Lift Hair Colour 100ml","description":"\u003cdiv class=\"tab-content\"\u003e\n\u003cdiv role=\"tabpanel\" id=\"gtab6889c9ba-caef-4edd-9757-6711505cb095\" class=\"tab-pane fade show active\"\u003e\n\u003ch4 class=\"product-content__title s-text-align-center\" id=\"js-product-content__title\"\u003e\u003cstrong\u003e\u003cspan class=\"product-content__title--brand product-content__title--brand-offer\"\u003eLeyton House Couture Silk \u003c\/span\u003eHi Lift \u003cspan id=\"js-product-title\"\u003ePermanent Hair Colour 100ml\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003eHigh Lift 12 Series with built-in tone, capable of lifting up to 4 levels.\u003cbr\u003e5 on scalp blonde colours designed to lighten and neutralise.\u003cbr\u003eOne SUPER BOOST (12.S) will lift an extra level when 25% is added to a colour mix.\u003c\/p\u003e\n\u003cp\u003eHigh Lifts contain 3 times more toning capability than a level 10 colour.\u003cbr\u003eUse on levels 4 and above\u003c\/p\u003e\n\u003cp\u003e12.0\/12N - 12.1\/12A - 12.2\/12V - 12.12\/12AV - 12.23\/12VG - 12.S Super Boost Blonde\u003c\/p\u003e\n\u003cbr\u003e\n\u003cdiv itemprop=\"description\" class=\"product-description rte\"\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eVegan permanent hair colouring system designed to \u003cstrong\u003eSimultaneously Lift \u0026amp; Deposit (SLD)\u003c\/strong\u003e while preserving the hair's integrity with\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003e Vegan Bond Complex (VBC) \u003c\/strong\u003eachieving stronger healthier and balanced hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSLD delivers simultaneous lift and deposit in combination with micro-pigment colour molecules that penetrate the cortex faster than traditional colour and develop more rapidly reducing the colour process to 30 mins without heat or 15 mins under gentle heat.\u003cbr\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-weight: 400;\"\u003eVBC is the collective blend of natural vegan superfoods protecting and conditioning hair.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eHemp Seed Oil\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eQuinoa Oil\u003c\/li\u003e\n\u003cli\u003eErythorbic Acid\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eFillerPLEX\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eLow ammonia and balanced pH. \u003cbr\u003eIntense shine, long-lasting colour results and 100% grey coverage.\u003cbr\u003eOver 100+ Couture Silk Permanent shades... 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Please see our Terms \u0026amp; Conditions for more information.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGEOGRAPHICAL RESTRICTIONS LEYTON HOUSE PRODUCTS\u003cbr\u003eWe are authorised stockists for Leyton House our region covers ONLY the following postcode areas: WD,HA,SL,HP,UB\u003cbr\u003eWe are unable to fulfill any orders outside of these postcodes and any orders received with Leyton House items outside of the above Postcode areas will be refunded.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Hairways","offers":[{"title":"12.0 Natural Blonde","offer_id":63453640851805,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true},{"title":"12.0S Super Boost Blonde","offer_id":63453640884573,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true},{"title":"12.1 Ash Blonde","offer_id":63453640917341,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true},{"title":"12.11 Extra Ash Blonde","offer_id":63453640950109,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true},{"title":"12.12 Ash Violet Blonde","offer_id":63453640982877,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":false},{"title":"12.2 Violet Blonde","offer_id":63453685383517,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true},{"title":"12.23 Violet Golden Blonde","offer_id":63453685416285,"sku":null,"price":6.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/7485\/2445\/files\/hilift.jpg?v=1771240819"},{"product_id":"wella-professionals-blondor-bleach-800g","title":"Wella Professionals Blondor Bleach 800g","description":"\u003cp\u003e\u003cstrong\u003eBLONDOR MULTI-BLONDE POWDER \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e7 level of lift on pre-coloured hair\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHairdressers favourite product, best-seller within the Blondor range.\u003c\/li\u003e\n\u003cli\u003eFor controlled and reliable lightening up to 7 levels of lift.\u003c\/li\u003e\n\u003cli\u003eFor all lightening techniques.\u003c\/li\u003e\n\u003cli\u003eFor perfect lightening, even on pre-coloured hair.\u003c\/li\u003e\n\u003cli\u003eContains anti-yellow molecules to help reduce orange\/yellow undertones during lightening.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hairways","offers":[{"title":"Default Title","offer_id":63465902375261,"sku":null,"price":22.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/7485\/2445\/files\/blondor800.webp?v=1771322431"},{"product_id":"wella-professionals-blondor-bleach-30g-sachet","title":"Wella Professionals Blondor Bleach 30g Sachet","description":"\u003cp\u003e\u003cstrong\u003eBLONDOR MULTI-BLONDE POWDER \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e7 level of lift on pre-coloured hair\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHairdressers favourite product, best-seller within the Blondor range.\u003c\/li\u003e\n\u003cli\u003eFor controlled and reliable lightening up to 7 levels of lift.\u003c\/li\u003e\n\u003cli\u003eFor all lightening techniques.\u003c\/li\u003e\n\u003cli\u003eFor perfect lightening, even on pre-coloured hair.\u003c\/li\u003e\n\u003cli\u003eContains anti-yellow molecules to help reduce orange\/yellow undertones during lightening.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hairways","offers":[{"title":"Default Title","offer_id":63465918890333,"sku":null,"price":1.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/7485\/2445\/files\/blondor30.png?v=1771323079"},{"product_id":"wella-professionals-blondorplex-9-multi-blonde-powder-lightener-400g","title":"Wella Professionals Blondorplex 9 Multi Blonde Powder Lightener 400g","description":"\u003cp\u003e\u003cstrong\u003eBLONDORPLEX 9 MULTI-BLONDE POWDER \u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"sc-e078a01b-3 jqMBkk\"\u003e\n\u003cdiv class=\"sc-e078a01b-5 OxZGQ\"\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eOur most advanced lightener for maximum lift for all your lightening service needs and all application techniques. BlondorPlex 9 powder lightener with built-in plex and Metal Purifier technology delivers unbeatable clarity of lift* optimal lightening, no matter the starting substrate. Use it with BlondorPlex n°2 to get up to 97 % less breakage**\n\u003cp\u003e*Instrumental test vs. leading global competitors\u003c\/p\u003e\n\u003cdiv class=\"sc-e078a01b-5 OxZGQ\"\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Built-in plex and Metal Purifier technology.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Optimal lightening performance no matter the starting substrate.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Clear blonde results.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Vegan.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• 100% recycled jar \u0026amp; lid*. *Jar\/Lid made of 100% recycled plastic (excluding additives such as colorants)\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e**BlondorPlex 9 + BlondorPlex n°2, vs BlondorPlex alone\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Hairways","offers":[{"title":"Default Title","offer_id":63466037772637,"sku":null,"price":26.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/7485\/2445\/files\/plex400.webp?v=1771324112"},{"product_id":"wella-professionals-blondorplex-9-multi-blonde-powder-lightener-800g","title":"Wella Professionals Blondorplex 9 Multi Blonde Powder Lightener 800g","description":"\u003cp\u003e\u003cstrong\u003eBLONDORPLEX 9 MULTI-BLONDE POWDER \u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"sc-e078a01b-3 jqMBkk\"\u003e\n\u003cdiv class=\"sc-e078a01b-5 OxZGQ\"\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eOur most advanced lightener for maximum lift for all your lightening service needs and all application techniques. BlondorPlex 9 powder lightener with built-in plex and Metal Purifier technology delivers unbeatable clarity of lift* optimal lightening, no matter the starting substrate. Use it with BlondorPlex n°2 to get up to 97 % less breakage**\n\u003cp\u003e*Instrumental test vs. leading global competitors\u003c\/p\u003e\n\u003cdiv class=\"sc-e078a01b-5 OxZGQ\"\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Built-in plex and Metal Purifier technology.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Optimal lightening performance no matter the starting substrate.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Clear blonde results.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Vegan.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• 100% recycled jar \u0026amp; lid*. *Jar\/Lid made of 100% recycled plastic (excluding additives such as colorants)\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e**BlondorPlex 9 + BlondorPlex n°2, vs BlondorPlex alone\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Hairways","offers":[{"title":"Default Title","offer_id":63466105405789,"sku":null,"price":41.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/7485\/2445\/files\/plex800.png?v=1771327176"},{"product_id":"wella-professionals-blondorplex-9-multi-blonde-powder-lightener-30g","title":"Wella Professionals Blondorplex 9 Multi Blonde Powder Lightener 30g","description":"\u003cp\u003e\u003cstrong\u003eBLONDORPLEX 9 MULTI-BLONDE POWDER \u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"sc-e078a01b-3 jqMBkk\"\u003e\n\u003cdiv class=\"sc-e078a01b-5 OxZGQ\"\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003eOur most advanced lightener for maximum lift for all your lightening service needs and all application techniques. BlondorPlex 9 powder lightener with built-in plex and Metal Purifier technology delivers unbeatable clarity of lift* optimal lightening, no matter the starting substrate. Use it with BlondorPlex n°2 to get up to 97 % less breakage**\n\u003cp\u003e*Instrumental test vs. leading global competitors\u003c\/p\u003e\n\u003cdiv class=\"sc-e078a01b-5 OxZGQ\"\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Built-in plex and Metal Purifier technology.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Optimal lightening performance no matter the starting substrate.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Clear blonde results.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• Vegan.\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e• 100% recycled jar \u0026amp; lid*. *Jar\/Lid made of 100% recycled plastic (excluding additives such as colorants)\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e**BlondorPlex 9 + BlondorPlex n°2, vs BlondorPlex alone\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Hairways","offers":[{"title":"Default Title","offer_id":63466425745757,"sku":null,"price":3.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/7485\/2445\/files\/plex30.webp?v=1771327463"},{"product_id":"schwarzkopf-blondme-clay-lightener-350g-copy","title":"Schwarzkopf BLONDME Premium Lightener 9+ 450g","description":"\u003ch3 class=\"o-product-detail__title\"\u003eBLONDME Premium Lightener 9+ 450g\u003c\/h3\u003e\n\u003cp class=\"o-product-detail__description\"\u003eAchieve up to 9 levels of lift and minimised hair breakage with BLONDME Premium Lightener 9+. 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